HERZALLAH, Ahmad; ALGHWANMA, Moayad. The Degree of Implementation of Blue Ocean Strategy And its Relationship with Financial Performance. The Arab Journal of Administration, Cairo, v. 41, n. 3, p. 241–265, 2021. DOI: 10.21608/aja.2021.188827. Disponível em: https://ajajournal.org/aja/article/view/280. Acesso em: 28 dec. 2025.