The Effect of Commercial Marketing on Customer Satisfaction: A Field Study Applied to Some Commercial Organizations in Cairo . The Arab Journal of Administration, Cairo, v. 44, n. 5, p. 261–280, 2024. DOI: 10.21608/aja.2024.282578.1625. Disponível em: https://ajajournal.org/index.php/aja/article/view/580. Acesso em: 12 jun. 2026.