Health-awareness of Saudi Consumers and its Mediating Impact on The Effect of Marketing Mix Strategy on Purchasing Food Online during COVID-19. The Arab Journal of Administration, Cairo, v. 45, n. 4, p. 431–444, 2025. DOI: 10.21608/aja.2024.318781.1709. Disponível em: https://ajajournal.org/index.php/aja/article/view/796. Acesso em: 30 apr. 2026.