“The Impact of Social Media Marketing on Saudi Consumers’ Purchase Intention: The Mediating Role of Para Social Relationships and Perceived Credibility An Applied Study on Medium-Sized Furniture Companies in the Cities of Riyadh, Jeddah & Dammam”. 2026. The Arab Journal of Administration 46 (3): 275-96. https://doi.org/10.21608/aja.2026.477998.2069.