The Impact of Strategic Agility on Achieving Competitive Advantage The Impact of Strategic Agility on Achieving Competitive Advantage

Abstract

This study investigates how strategic agility affects gaining a competitive edge in the banking industry in Egypt. In order to effectively adapt to market shifts, regulatory obstacles, and technological upheavals, banks need to cultivate strategic agility in an increasingly dynamic financial environment. The study uses the dynamic capacities theory and resource-based view (RBV) to investigate how these agility enablers support long-term competitiveness.

According to the findings, a bank's capacity to effectively reallocate its financial, technological, and human resources is improved by resource fluidity, which permits more flexibility. Banks' capacity to foresee new opportunities and risks is strengthened by strategic sensitivity, which is made possible by proactive decision-making and real-time market knowledge. Additionally, unified leadership promotes coordinated decision-making, guaranteeing the successful execution of agility-driven tactics.

In order to keep a competitive edge, the report suggests that Egyptian banks invest in data analytics, improve financial flexibility, and take a collaborative leadership stance. Furthermore, regulatory agencies ought to support flexible banking practices that protect financial stability and encourage innovation.

In order to evaluate the long-term effects of agility on financial performance, future study should investigate the moderating function of digital transformation and carry out longitudinal studies. By placing competitive advantage in the context of an emerging market framework and providing useful information for banking executives and policymakers, this study adds to the body of literature on strategic management.